B2B stories - Page 3
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Till Payments & BigCommerce partner to enhance retail transactions
Tue, 11th Jun 2024
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saas
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martech
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omnichannel
Till Payments aligns with BigCommerce to offer retailers seamless payment processing, merging online and offline transactions for enhanced efficiency and security.
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Twilio debuts Linked Audiences & Data Graph for Segment CDP
Thu, 6th Jun 2024
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data analytics
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cx
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martech
Twilio introduces Linked Audiences and Segment Data Graph, enhancing Twilio Segment's integration with data warehouses for real-time, actionable customer insights.
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Forrester report highlights 2024 IAM trends & AI impact
Sun, 2nd Jun 2024
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mfa
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iam
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passwordless
Forrester's 2024 IAM report highlights AI's growing role in security, the rise of passwordless authentication, and the emergence of B2B IAM solutions.
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AI-driven identity fraud on the rise, says Signicat report
Thu, 30th May 2024
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b2b
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financial institutions
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report
A new report by Signicat and Consult Hyperion reveals the growing threat of AI-driven identity fraud across Europe, urging financial institutions to boost their defences.
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Salesforce unveils new tools to enhance Commerce Cloud platform
Fri, 24th May 2024
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martech
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commerce systems
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personalisation
Salesforce unveils new Commerce Cloud innovations to streamline B2B and B2C operations, promising seamless and personalised shopping experiences across all channels.
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Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
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GoCardless appoints Jolawn Victor as Chief Growth Officer
Wed, 15th May 2024
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fintech
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b2b
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intuit
GoCardless has appointed Jolawn Victor as Chief Growth Officer, leveraging her vast experience in tech and growth marketing to support its global expansion.
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Optimizely hailed as leader in Forrester Wave for B2B commerce
Tue, 14th May 2024
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martech
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commerce systems
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omnichannel
Optimizely stands out as the top digital experience platform in Forrester's Commerce Solutions for B2B, Q2 2024, highlighting unmatched testing and optimisation capabilities.
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TechMarketView selects CommsCo for PR efforts in tech sector
Mon, 6th May 2024
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b2b
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techmarketview
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volution
TechMarketView, a UK tech analyst, appoints B2B tech PR agency CommsCo as a communications partner to boost its profile and leadership visibility in 2024.
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Sharesies expands Australasian footprint with Orchestra acquisition
Fri, 12th Apr 2024
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b2b
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integration
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sharesies
Sharesies expands its Aus-NZ footprint with the acquisition of equity management platform Orchestra, marking a significant stride in B2B growth and equity management services.
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Clari & Deloitte Digital join forces to tackle B2B revenue leaks
Thu, 11th Apr 2024
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b2b
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revenue management
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deloitte digital
AI revenues provider, Clari, pairs with Deloitte Digital to rectify revenue leakages and maximise B2B company revenues with automated, insightful procedures.
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Kentico announces winners of its Site of the Year Awards 2023
Thu, 28th Mar 2024
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b2b
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commerce
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ux
Kentico reveals 2023 Site of the Year Awards winners, recognising the outstanding digital innovation displayed by clients with their user-led designs.
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Adobe enhances Experience Cloud for optimised customer engagement
Wed, 27th Mar 2024
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cx
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martech
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genai
Adobe boosts its Experience Cloud line with enhanced functionalities, empowering brands to optimise customer engagement through data-unified, personalised cross-channel journeys.
![Story image](../../../../../uploads/story/2024/03/26/preview_img-faGIezC7moUidKBelEcolQPk.webp)
Adobe & Henkel extend partnership for AI-driven automation
Tue, 26th Mar 2024
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martech
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personalisation
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cdp
Adobe enhances Henkel's customer engagement with AI-driven automation and uses Adobe Firefly and Adobe Experience Cloud to augment personalised content.
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Zeda.io's Insights 2.0: Harnessing AI to enhance product development
Wed, 20th Mar 2024
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saas
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cx
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martech
Zeda.io revolutionises customer insights with the release of their AI-driven Insights 2.0, aimed at transforming product management by harnessing customer feedback for revenue-focused product strategies.
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Optimizely named Leader in 2024 Gartner Magic Quadrant for fifth year
Tue, 5th Mar 2024
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ai
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b2b
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leadership
For the fifth year in a row, Optimizely is acknowledged as a Leader in the prestigious 2024 Gartner Magic Quadrant, demonstrating its commitment to shaping digital experience and innovation.
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Manufacturers pursue growth amid economic uncertainty
Wed, 28th Feb 2024
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data analytics
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martech
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commerce systems
There is a surge in digital maturity among manufacturers, with growing investments in innovative eCommerce business models and customer portals.
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China's B2B MNCs turn to social media for strategic outreach
Mon, 26th Feb 2024
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digital transformation
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ai
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wechat
China's international B2B MNCs are using social media as a primary marketing channel, with 70% planning to increase their marketing budget in 2024, according to KAWO's recent report.
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LG modernises Sydney Dance Company with innovative tech upgrades
Mon, 26th Feb 2024
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digital signage
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displays & projectors
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b2b
LG Business Solutions partners with Sydney Dance Company to transform historic Walsh Bay Wharf Studios, integrating state-of-the-art display and sound technology to enhance visitor engagement.
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BigCommerce unveils Catalyst, next-gen storefront technology
Tue, 13th Feb 2024
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apm
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ecommerce
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software development
BigCommerce unveils Catalyst, a next-generation storefront technology set to transform the way brands and retailers operate headless storefronts.