Global Stories

Chatbot market set to surge to $4.9 billion by 2033 says FMI

Chatbot market set to surge, projecting USD $4.9 billion growth by 2033, fuelled by customer engagement focus and widespread industrial adoption.

By Tom Raynel • 3 min read • Mon, 22nd Apr 2024

Customers

IWD 2024: Pink blazers in corporate boardrooms

IWD 2024: As the push for gender equality in corporate leadership gains momentum, pink blazers symbolise women's empowerment in boardrooms.

By Jacquelyn Tonelli • 3 min read • Thu, 7th Mar 2024

Fintech

IWD 2024: Digital tools key to opening the door for women's economic empowerment

Digital learning tools hold a potential catalyst for boosting the economic presence of women, as this IWD 2024 highlights, aiming to bridge the gap for unbanked women in Asia-Pacific.

By Nirri Shah • 5 min read • Thu, 7th Mar 2024

Gaming

Australians spend more time on social media, TikTok leads the way

Australians are increasingly focusing on social media, with a noteworthy preference for TikTok, as traditional media consumption declines, according to a new report by Meltwater and We Are Social.

By Sean Mitchell • 4 min read • Wed, 21st Feb 2024

Facebook

IAS extends AI-driven brand safety measures on Facebook & Instagram

Integral Ad Science expands its AI-driven Total Media Quality Brand Safety across Facebook and Instagram, enabling advertisers to gain better insight into campaign safety and appropriateness.

By Catherine Knowles • 3 min read • Tue, 6th Feb 2024

Firewalls

Safer Internet Day: CTO underlines risk to young web users

On Safer Internet Day, WatchGuard's CTO Corey Nachreiner calls for enhanced online safety awareness, emphasising the threat of AI privacy concerns.

By Tom Raynel • 3 min read • Mon, 5th Feb 2024

Risk & Compliance

Risk Outlook 2024 warns of AI-driven misinformation threat

The International SOS Risk Outlook 2024 warns of the growing impact of AI-induced misinformation, citing AI-manipulated videos of Singapore's PM as a key concern.

By Kaleah Salmon • 3 min read • Mon, 8th Jan 2024

Hyperscale

Cloudflare reports 25% spike in global traffic & rise in cyber threats in 2023

Cloudflare reveals a 25% surge in global internet traffic and heightened cybersecurity threats in its 2023 report.

By Imee Dequito • 3 min read • Mon, 18th Dec 2023

Digital Signage

Zitcha & Broadsign collaborate for optimised global retail media strategy

Tech firms Zitcha and Broadsign partner to enhance in-store digital advertising, leveraging first-party retail data for improved targeting.

By Kaleah Salmon • 3 min read • Fri, 1st Dec 2023

Customers

Meta & Zitcha offer unprecedented retail ad reach through new venture

Meta and Zitcha are partnering to offer retailers access to a vast audience on Instagram and Facebook, revolutionising ad outreach on these platforms.

By Kaleah Salmon • 3 min read • Fri, 17th Nov 2023

Data Analytics

n3 Hub unveils CDP Orchestrator for personalised marketing automation

n3 Hub has launched its CDP Orchestrator, a personalised marketing automation tool designed to offer real-time audience engagement.

By Kaleah Salmon • 3 min read • Wed, 1st Nov 2023

Facebook

MarketMedia & oOh!media partner to transform retail advertising

MarketMedia and oOh!media join forces to install 330+ digital screens in retail stores across New Zealand by 2024.

By Staff Writer • 3 min read • Fri, 13th Oct 2023

Artificial Intelligence

Envato appoints Noelle Kim as Global CMO to Empower Creative Community

Envato, the online creative community, has hired Noelle Kim as its new global Chief Marketing Officer. Kim brings extensive experience from Meta and Google.

By Imee Dequito • 2 min read • Tue, 10th Oct 2023

Stories from Other Regions

Customer Experience

Singapore leads global shift towards international online shopping

Over half the global consumers expect to increase their international online shopping by 2024, with a focus on flexible payment and shipping options, according to a report by Airwallex.

By Catherine Knowles • 3 min read • Thu, 21st Mar 2024

Facebook

WhatsApp tops as preferred social media app in Singapore

WhatsApp claims the crown as Singapore's favourite social media app, with over 27% preference among users, according to the Digital 2024: Singapore report by Meltwater and We Are Social.

By Kaleah Salmon • 3 min read • Fri, 23rd Feb 2024

Malware

VietCredCare cyber threat rocks Vietnam's social media landscape

Vietnam is being rocked by an advanced cyber threat, VietCredCare, targeting business social media accounts, leading to widespread data breaches in government, business, and education sectors.

By Kaleah Salmon • 3 min read • Fri, 23rd Feb 2024

Artificial Intelligence

Over half of New Zealand's internet workforce want more remote work

Over half of New Zealand's internet-capable workforce want to increase remote working, according to InternetNZ's latest findings; however, employer restrictions remain a significant barrier.

By Catherine Knowles • 3 min read • Wed, 21st Feb 2024

Data Analytics

Trade Me sees 20% campaign performance improvement using new tools

New Zealand's largest online auction site, Trade Me, has improved campaign performance by 20% using AI predictive models and tools to optimise personalisation.

By Contributor • 8 min read • Tue, 13th Feb 2024