Salesforce stories - Page 4

SER named leader in IDC assessment for content services
Wed, 23rd Oct 2024
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digital transformation
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ecm
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martech
SER Group has been named a Leader in the IDC MarketScape for its innovative enterprise content services, praised for AI-driven capabilities and customer support.

Salesforce partners with RLC Residences for digital upgrade
Thu, 17th Oct 2024
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digital transformation
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cx
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martech
Salesforce partners with RLC Residences to enhance customer experience in the Philippines through digital transformation using AI and unified data solutions.

GoCardless appoints new MD for international expansion
Thu, 17th Oct 2024
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fintech
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martech
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cdp
Alexandra Chiaramonti has been appointed Managing Director of GoCardless's international operations to drive global growth, particularly in APAC regions.

Mark Humphries appointed Chair to boost Bluprintx growth
Fri, 11th Oct 2024
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digital transformation
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martech
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cdp
Bluprintx has appointed Mark Humphries as Chair, aiming to boost its global growth following the recent acquisition of ITG Commerce.

Sydney firm secures NFL team deal for CRM overhaul
Wed, 9th Oct 2024
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crm
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digital transformation
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martech
Sydney's Engaging has landed a deal with a major NFL team in Florida to revamp its marketing using HubSpot's platform, enhancing fan connections.

Mercury NZ saves on SAP maintenance, invests in innovation
Wed, 9th Oct 2024
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crm
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martech
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cdp
Mercury NZ has cut its SAP maintenance costs by transitioning to Rimini Support, reallocating savings towards innovative IT projects and future technologies.

Salesforce reveals five AI personas in Singapore's workforce
Tue, 8th Oct 2024
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martech
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hcm
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financial systems
A new Salesforce study reveals five AI personas in Singapore's workforce, highlighting how employees engage with artificial intelligence in their roles.

People First Bank sees growth in profit & loans post-merger
Tue, 8th Oct 2024
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fintech
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martech
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cdp
People First Bank has reported a 29% net profit increase to USD $41.4 million in its first year post-merger, alongside significant technological advancements.

Edgio partners with The Commerce Team Global for eCommerce boost
Tue, 8th Oct 2024
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martech
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commerce systems
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cdp
The Commerce Team Global and Edgio have joined forces to enhance eCommerce solutions, focusing on improved security, speed, and simplicity for clients.

Survey highlights: 83% aware of GenAI, call for eco-transparency
Tue, 1st Oct 2024
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martech
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power / energy
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cdp
A new survey reveals 83% of UK adults are familiar with GenAI tools like ChatGPT, yet concerns grow over their environmental impact, urging for transparency and regulation.

Salesforce unveils Agentforce; experts highlight AI limitations
Thu, 26th Sep 2024
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martech
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cdp
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ai
Salesforce's Agentforce, unveiled at Dreamforce, spotlights AI in business. Yet, experts argue multimodal AI, combining visual, text, and speech, is the future.

Certinia joins Salesforce's Agentforce for advanced AI solutions
Thu, 26th Sep 2024
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martech
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cdp
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agentic ai
Certinia has teamed up with Salesforce's Agentforce Partner Network to enhance AI capabilities for customers, promising efficiency and improved business outcomes.

Atomicwork raises USD $14 million, bolsters AI tech & team
Wed, 25th Sep 2024
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uc
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martech
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cdp
Atomicwork raises USD $14 million in seed funding, enhances enterprise AI tech, and fortifies its US team with new leadership to drive future innovations.

Fivetran reveals Hybrid Deployment for secure data management
Wed, 25th Sep 2024
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hyperscale
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martech
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cdp
Fivetran launches Hybrid Deployment, allowing firms to manage data pipelines on their infrastructure for better control and compliance, enhancing data security.

HBF launches new cloud systems in major digital overhaul
Mon, 23rd Sep 2024
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digital transformation
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hyperscale
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martech
HBF has launched a major digital transformation, introducing cloud-based systems for over 1 million members, enhancing engagement and self-service capabilities.

mecwacare partners with Cognizant for digital transformation
Mon, 23rd Sep 2024
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digital transformation
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martech
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cdp
mecwacare teams up with Cognizant for a major digital transformation to modernise aged care operations and enhance service delivery across Victoria.

Salesforce unveils AI-powered unified Commerce Cloud platform
Thu, 19th Sep 2024
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cx
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martech
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it automation
Salesforce's new Commerce Cloud integrates B2C, DTC, B2B, and more on a unified AI-powered platform, featuring autonomous agents for enhanced customer experiences.

Salesforce launches AI innovations for enhanced Marketing Cloud
Thu, 19th Sep 2024
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cx
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martech
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cdp
Salesforce has released new AI-driven features in Marketing Cloud to bolster customer engagement, boost team productivity, and streamline campaigns with advanced automation.

Salesforce to offer free AI training to close skills gap
Thu, 19th Sep 2024
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it training
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martech
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cdp
Salesforce will offer its premium AI courses for free on Trailhead until end-2025, investing over USD $50 million to bridge the AI skills gap.

Rivery expands UK partnerships to boost GenAI-powered data apps
Thu, 19th Sep 2024
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data analytics
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martech
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cdp
Rivery expands its UK partnerships and launches Rivery Copilot, aiming to speed up the creation of GenAI-powered data pipelines by 30 times.