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Gen Z Stories - Page 6

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Gen Z shoppers trust AI recommendations, study finds
Customer Experience

Gen Z shoppers trust AI recommendations, study finds

Retailers face a shift in trust as 64% of Gen Z shoppers buy on AI recommendations without checking other sources, a study finds.

By Sofiah Nichole Salivio • 4 min read • Fri, 1st May 2026
Markable launches free creator tier as social commerce grows
Customer Experience

Markable launches free creator tier as social commerce grows

Wider access to affiliate tools could help smaller creators cash in as US social commerce heads towards USD $100 billion next year.

By Sofiah Nichole Salivio • 3 min read • Sat, 25th Apr 2026

Stories from Other Regions

Gen Z stories

Ai+ launches India's first flip phone under GBP £300
Unified Communications

Ai+ launches India's first flip phone under GBP £300

Priced below many rivals, the handset aims to make flip phones accessible to more Indian buyers as premium foldables stay niche.

By Sofiah Nichole Salivio • 3 min read • Tue, 12th May 2026
UK consumers turn to real-world leisure over screens
Artificial Intelligence

UK consumers turn to real-world leisure over screens

Britons are favouring live events and other real-world outings, with Mastercard research showing many will cut back on gadgets and streaming.

By Mark Tarre • 5 min read • Mon, 11th May 2026
Workers embarrassed to ask help with workplace AI use
Data Protection

Workers embarrassed to ask help with workplace AI use

A cultural gap is slowing workplace AI adoption, with 42% of U.S. workers too embarrassed to ask colleagues for help, a survey finds.

By Sofiah Nichole Salivio • 4 min read • Sat, 9th May 2026
Wise adds family & group travel tools for Australians
Crypto

Wise adds family & group travel tools for Australians

Shared spending and children’s cards aim to ease overseas money stress for Australian travellers, as 67% reported anxiety on recent trips.

By Karen Joy Bacudo • 4 min read • Fri, 8th May 2026
UK marketers plan to spend more on AI, Canva finds
Data Protection

UK marketers plan to spend more on AI, Canva finds

Most UK marketing leaders plan to boost AI budgets, but consumers want clearer rules before trusting adverts made with it.

By Sean Mitchell • 5 min read • Wed, 6th May 2026
AFL, cricket & Supercars launch Roblox gaming zones
Gaming

AFL, cricket & Supercars launch Roblox gaming zones

The move targets younger fans spending more time in gaming, as 7.4 million Australians now devote eight hours a week to sport.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 6th May 2026
Digital assets drive record growth in Australian SMSFs
Crypto

Digital assets drive record growth in Australian SMSFs

Younger investors and cryptocurrency demand helped push Australia’s SMSF sector to a record 33,224 net new funds last financial year.

By Karen Joy Bacudo • 4 min read • Tue, 5th May 2026
Millennials trust AI more than Gen Z, survey finds
Customer Experience

Millennials trust AI more than Gen Z, survey finds

Australians are using AI heavily, but most still want clear labelling and sourcing before they trust its search and shopping advice.

By Sofiah Nichole Salivio • 4 min read • Tue, 5th May 2026
Australian businesses embrace social selling, PayPal says
Digital Transformation

Australian businesses embrace social selling, PayPal says

Social platforms now account for 11% of online sales in Australia, with smaller firms driving a rapid shift to direct digital storefronts.

By Sean Mitchell • 3 min read • Thu, 30th Apr 2026
Most UK shoppers oppose dynamic pricing for groceries
Customer Experience

Most UK shoppers oppose dynamic pricing for groceries

Britons are far more likely to reject changing grocery prices than embrace them, with fairness and clear pricing still driving loyalty.

By Shannon Williams • 3 min read • Wed, 29th Apr 2026
Bloxley chooses Equals Money for cross-border push
Disaster Recovery

Bloxley chooses Equals Money for cross-border push

The neobank can now tap infrastructure for accounts in more than 38 currencies as it prepares a launch in four countries.

By Karen Joy Bacudo • 4 min read • Wed, 29th Apr 2026
Astor raises USD $5 million to guide retail investors
Fintech

Astor raises USD $5 million to guide retail investors

The funding will help Astor expand its AI adviser for retail investors as younger savers increasingly turn to social media for tips.

By Karen Joy Bacudo • 3 min read • Tue, 28th Apr 2026
WNTD launches fashion app with GBP £3 million backing
Customer Experience

WNTD launches fashion app with GBP £3 million backing

Gen Z shoppers can now test looks and seek friend feedback in one place, as WNTD bets on social discovery away from retail sites.

By Sofiah Nichole Salivio • 4 min read • Mon, 27th Apr 2026
Markable launches free AI tools to widen creator access
Marketing Technologies

Markable launches free AI tools to widen creator access

Greater competition in social commerce is prompting Markable to offer AI shopping tools free, as it targets faster growth from more creators.

By Joseph Gabriel Lagonsin • 4 min read • Sat, 25th Apr 2026
Pepperstone Crypto: Digital assets go mainstream as investors take control of financial future
Crypto

Pepperstone Crypto: Digital assets go mainstream as investors take control of financial future

Clearer rules and institutional flows are making digital assets easier for Australians to trade, particularly younger investors seeking diversification.

By Donovan Jackson • 4 min read • Fri, 24th Apr 2026