Customer engagement stories - Page 2
Forrester report identifies key mobile banking features by 2027
Last month
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fintech
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cx
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martech
Forrester's new report highlights essential mobile banking features by 2027, emphasising fraud management and security as top priorities for customer trust.
Sinch predicts 2025 trends in digital customer engagement
Last month
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cx
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martech
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integration
Sinch forecasts significant advancements in digital customer communications by 2025, with 80% of enterprises expected to utilise conversational AI.
Bajaj Allianz partners with Snowflake for AI-driven insights
Last month
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data analytics
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digital transformation
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cx
Bajaj Allianz has partnered with Snowflake's AI Data Cloud to enhance its data platform, aiming for improved product targeting and customer experience.
Twilio recognised as leader in IDC MarketScape for CDP 2024
Last month
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cx
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martech
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cdp
Twilio has been named a leader in the IDC MarketScape for Worldwide Customer Data Platforms for B2C users for 2024-2025, highlighting its innovative solutions.
Jac+Jack reports 19% ecommerce growth via Pattern partnership
Last month
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crm
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cx
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martech
Jac+Jack has reported a 19% revenue growth in ecommerce after partnering with Pattern, shifting focus to conversion-driven marketing strategies.
Thoughtworks partners with AWS to advance GenAI in Asia
Last month
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hyperscale
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cx
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martech
Thoughtworks has teamed up with Amazon Web Services to boost generative AI solutions for industries across the Asia Pacific, enhancing customer engagement and productivity.
Sinch reveals insights on 2024 Black Friday shopping trends
Last month
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cx
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martech
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whatsapp
Sinch reports that Black Friday and Cyber Monday generated USD $118.2 billion in November 2024, highlighting consumer demand for personalised, omnichannel engagement.
Yamaha collaborates with Informatica for AI data insights
Last month
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cx
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martech
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informatica
Yamaha has chosen Informatica's Master Data Management to unify data from over 200 systems, aiming for enhanced insights and improved customer engagement.
Aampe raises USD $18 million to boost AI personalisation
Last month
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fintech
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cx
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martech
Aampe has secured USD $18 million in Series A funding to enhance its AI agents that personalise consumer app experiences worldwide.
Mapp appoints James Brooke as new Chief Executive Officer
Last month
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cx
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martech
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cdp
Mapp has appointed James Brooke as its new Chief Executive Officer, marking a pivotal moment for the company as it aims to enhance growth and AI-driven innovation.
Enhancing customer service through AI-powered personalisation
Last month
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data analytics
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cx
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martech
As 71% of consumers now demand personalised interactions, brands must embrace AI to enhance customer service and foster deeper connections.
Amperity unveils AI-driven Customer Data Cloud platform
Last month
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data analytics
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cx
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martech
Amperity has launched its AI-driven Customer Data Cloud to enhance customer data management, aiming to transform vast data volumes into valuable business insights.
ResetData bolsters senior team for CBD AI factory rollout
Last month
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cx
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martech
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iaas
ResetData has strengthened its leadership team with four new appointments in Sydney and Melbourne to advance its national rollout of CBD AI factory data centres.
Intelliworx reveals 2025 IT predictions for Aussie MSPs
Last month
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hybrid cloud
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data analytics
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digital transformation
Intelliworx has outlined its 2025 IT predictions, highlighting the crucial role of managed service providers in advancing cybersecurity and digital transformation in Australia.
Generative AI to become enterprise cornerstone by 2025
Last month
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digital transformation
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cx
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martech
Generative AI is set to transform industries by 2025, moving from buzz to essential applications in customer engagement, healthcare, and decision-making.
Will Kirk teams up with BT to digitise UK heritage firms
Last month
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robots
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data analytics
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digital transformation
Will Kirk has teamed up with BT to promote tech adoption among UK heritage businesses, as research reveals two-thirds value technology for tradition.
Linnworks partners with Wowcher to enhance UK ecommerce
Last month
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cx
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martech
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ecommerce
Linnworks has integrated with Wowcher, enabling ecommerce retailers to seamlessly manage sales, inventory, and orders within the Linnworks platform.
Twilio unveils Linked Audiences integration for Redshift
Last month
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hyperscale
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cx
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martech
Twilio has launched a public beta of Linked Audiences, enhancing personalised marketing capabilities for Amazon Redshift users, boosting engagement strategies.
How retail businesses can build loyalty this festive season despite financial constraints
Last month
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cx
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martech
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data privacy
As the festive season approaches, retailers must adapt to financial pressures by leveraging digital loyalty solutions to attract and retain value-seeking customers.
Gratifii & Fastter launch mobile plans as rewards
Fri, 29th Nov 2024
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uc
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cx
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martech
Fastter has partnered with Gratifii to launch 'Member's Mobile' plans, aimed at delivering savings to 23 million users across Australia.