Customer engagement stories
Google Cloud has unveiled three new AI service offerings to aid enterprises in integrating and deploying innovative technologies, sparking increased interest in its solutions.
Sophos has appointed Chris Bell as Senior Vice President of Global Channel Alliances, aiming to enhance partner relationships and channel strategy.
Glu, an AI-driven platform for ecommerce, has officially launched in the Asia-Pacific, promising to streamline content creation and enhance brand consistency.
Genesys has reported that its Genesys Cloud AI drove over 10% of new business in fiscal year 2025, with annual recurring revenue reaching USD $1.9 billion.
Borderless CS unveils its innovative digital transformation strategy, addressing the cyber threat landscape and enhancing operational efficiency for businesses.
NetSuite is expanding its partner ecosystem across Australia and New Zealand to address rising demand for AI solutions and ESG compliance.
VistaPrint's 2025 SMB Report reveals that while over 65% of Australian small businesses face economic challenges, half remain optimistic for the future.
Singapore-based Pepper Cloud has won the Google AI Trailblazers Transformation Award 2024 for its innovative WhatsApp Sales CRM, as it expands into global markets.
Yahoo has named Josh Line as its new Chief Marketing Officer, set to enhance the brand's global strategy after his success at Paramount Global.
In a bid to combat rising carbon emissions, banks are urged to utilise their data and influence to help mortgage customers implement sustainable home upgrades.
As high-street retailers grapple with fierce online competition and changing consumer habits, experts urge them to embrace technology and adapt strategies to thrive.
A study by Apadmi reveals that 67% of major brands plan to elevate investments in digital customer loyalty programmes over the upcoming year.
AI-driven lead qualification is transforming sales, enabling brands like Driva to boost conversion rates by 5% and streamline customer interactions.
Simon teams up with Adentro to integrate WBA OpenRoaming technology across US properties, aiming to enhance digital shopping experiences and drive retail innovation.
Lifecycle Software has partnered with Collab to enhance its NEXUS platform with AI-driven customer care solutions, boosting efficiency for mobile operators.
15gifts has launched Humara, an AI-driven sales agent designed to optimise digital sales processes for brands like Verizon and Vodafone, enhancing customer engagement.
ServiceNow has appointed Melissa Ries as Group Vice President for Asia & Korea and Yen Yen Tan to its Global Advisory Council to boost operations in the region.
Informatica has appointed Krish Vitaldevara as Executive Vice President and Chief Product Officer, aiming to enhance AI-driven data management solutions.
Pipeline360 has appointed Joseph McCarthy as Senior Account Director for the APAC region, aiming to bolster its B2B marketing services amid rapid regional growth.
Pure Storage has partnered with THG Ingenuity to enhance AI capabilities and sustainability, cutting data centre power use by 80% while supporting global growth.